Challenges
The loan and mortgage broker market in Australia is saturated, with the public expressing a general distrust in the industry. Our goal was to increase brand trust and loan applications through social media.
Solution
We created a LinkedIn campaign using the Director of Lendfin's personal profile to build connections and trust with his followers. We shared industry information, opinion pieces, and one original article per week to encourage engagement and clicks through to the Lendfin website.
Scoreboard
+5,176 average monthly reach
+38% average session duration
-48% bounce rate
+42% sessions
+51% contact forms
+21% followers
